Vail Ski Resorts has chosen to purchase wind energy for 100% of their 152,000 megawatt-hour annual consumption. This makes them the second largest corporate purchaser of wind power in the US.
This is an impressive move for the resort because energy can be one of the biggest expenses for a ski resort. They have to run ski lifts, snow making equipment, lodging, and lights on the ski hills for night skiing.
To go one step further they are also encouraging their customers to sign up for wind power, and giving away a free one day lift ticket to those that do:
We invite you to join us in being responsible stewards of our mountain environments. We've partnered with Boulder-based Renewable Choice Energy to offer a special SKI WITH THE WIND promotion. Sign up through Renewable Choice for wind power in your home, apartment or dorm room for one year. Families will receive a free one-day ski lift ticket, valid all season long at any of our five mountain resorts - Vail, Beaver Creek, Breckenridge, Keystone and Heavenly - during the 2006-2007 winter season.